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Bluebarry connector · E-commerce & personalization

Bluebarry connector

With the DigiData Bluebarry connection you automatically prepare quiz and advisor data for Power BI. Advisor starts, opened and answered questions, viewed and opened results, conversions and profiles are stored in a structured way as OData tables.

Here you will find the supported data, operation and availability of the connection.

Last reviewed:

Automatic synchronizationOnly changed records are retrieved after the initial sync.
OData and CSVThe same tables for Power BI, Excel and export.
Read-onlyDigiData never writes back to Bluebarry.
AvailableE-commerce & personalization

The reason

Why connect Bluebarry to DigiData?

Bluebarry helps web shops and brands with interactive advisors, product selection aids and quiz flows. These flows provide valuable data: which questions visitors open, which answers they give, which recommendations are viewed and which sessions ultimately convert. Without good data linking, that information often remains scattered in exports or separate marketing tools. DigiData automatically synchronizes Bluebarry data to your own DigiData environment. The connection puts each advisor event type in its own OData table, including related answers, recommended products, conversion items and profiles. This allows you to analyze in Power BI which quiz questions have the most influence, which recommendations lead to sales and how profiles develop over multiple sessions.

More about Bluebarry: bluebarry.ai.

Connecting Bluebarry to Power BI in short

The Bluebarry connector is available and synchronizes supported tables such as Advisor started events, Advisor question answered events, Advisor question opened events and Advisor results viewed events. DigiData offers these source records via OData for Power BI and Excel and via CSV for separate exports. The connector only supplies the entities listed on this page; source permissions, the source API, and your sync schedule determine which records and updates are available. You set up relationships, calculations and dashboards in the reporting tool.

Conditions

Availability, setup and conditions

Availability
Status: Available. The connector provides the entities listed on this page under "Available data".
Setup
Add Bluebarry in the DigiData dashboard and configure access to the source. DigiData confirms during setup which accounts and entities are available.
Refresh
Incremental synchronization on CreatedDate and UpdatedDate with overlap for late updates. New source data will not appear until the source sync and then the Power BI refresh are complete.
Security
API keys and tokens for linked applications are stored encrypted.
Limitations
Only the listed entities are supported. Availability and timeliness depend in part on the source API and your rights in Bluebarry. DigiData supplies source data via OData and CSV; you set up relationships, measures and dashboards in the reporting tool.
Price and trial period
From €125 per month for the platform and one Bluebarry link, without start-up costs. You can test DigiData 14 days for free. View current prices.

What you get

What do you get with the Bluebarry link?

An overview of what DigiData does with your Bluebarry data:

Automatic retrieval of Bluebarry advisor starts events
Synchronization of opened and answered advisor questions including answer lines
Retrieve viewed and opened results including product positions and product links
Conversion data including order totals, currency, conversion ID and order lines
Profiles with contact fields, consent status, properties and recommendations
Incremental synchronization on CreatedDate and UpdatedDate with overlap for late updates
All tables available via OData for Power BI, Excel and controlled AI analysis
Adjustable synchronization frequency from the DigiData dashboard

Which data

Available Bluebarry data in DigiData

The following entities are automatically synchronized and available via OData or CSV export:

Advisor started events
Advisor question answered events
Advisor question opened events
Advisor results viewed events
Advisor result opened events
Conversion events
Answer rules for advisor questions
Result rules and product recommendations
Conversion items and order lines
Profiles and contact fields

Use cases

What can you do with Bluebarry data?

Analyzing Quizfunnel from advisor start to conversion

Link answers to recommended products and sales

Rank product recommendations by clicks, views and conversion value

Make profiles and consent data available for marketing reports

How it works

How does the Bluebarry link work?

01

Connect Bluebarry

Link your Bluebarry account via the DigiData dashboard. Safe and fast.

02

Select your dates

Check which accounts, environments, and entities are available for this resource. The options differ per connector.

03

Analyze in Power BI

Use the OData feed in Power BI, Excel or download CSV exports.

Bluebarry
DigiData datalaag
OData-feed
Power BI, Excel or AI

Bluebarry in Power BI

Connect Bluebarry to Power BI via the DigiData OData feed. Advisor started events, question opened events, question answered events, result viewed events, result opened events, conversion events, question answers, result rows, conversion items and profiles are available as tables. You can build funnels from start to conversion, link answers to recommended products and combine profile data with turnover. Because DigiData paginates and incrementally syncs the Bluebarry API, you don't need to maintain your own OData or API connector.

Frequently asked questions

Questions about the Bluebarry integration

How do I connect Bluebarry to Power BI?

With DigiData you automatically synchronize Bluebarry data to an OData feed. In Power BI Desktop, choose 'Get Data', select OData feed and paste the DigiData URL. You can then load, combine and refresh the tables without building a Bluebarry API connection yourself.

How often is Bluebarry data refreshed?

Incremental synchronization on CreatedDate and UpdatedDate with overlap for late updates. The availability of new records remains dependent on the source API and your set synchronization schedule.

What does the Bluebarry connection cost?

DigiData charges platform costs plus an amount per active integration. There are no start-up costs and you can test for 14 days for free. View the current price on the prices page.

Which Bluebarry data is synchronized?

DigiData synchronizes advisor events, opened and answered questions, answer lines, viewed and opened results, result lines, conversions, conversion items and profiles.

Can I analyze Bluebarry quiz data in Power BI?

Yes. DigiData makes the Bluebarry tables available via OData, so you can model funnels, conversions, response analyses and product recommendations in Power BI.

Are Bluebarry profiles also included?

Yes. Profiles are synced with contact fields, sessionId, userId, consent information, properties and recommendations.

14 days free · no start-up costs

Ready to connect Bluebarry to DigiData?

Use the trial period to validate the available tables, synchronization and your reporting model with your own data.