Google Analytics 4 logo

Google Analytics 4 connector · Web Analytics

Google Analytics 4 connector

The DigiData Google Analytics 4 connector syncs fixed daily reporting tables through the official Google Analytics Data API for Power BI, Excel, and AI analysis.

Here you will find the supported data, operation and availability of the connection.

Last reviewed:

Integration under development: This connector is currently being built. Contact us for early access or to prioritize your specific data requirements.
Automatic synchronizationOnly changed records are retrieved after the initial sync.
OData and CSVThe same tables for Power BI, Excel and export.
Read-onlyDigiData never writes back to Google Analytics 4.
Under developmentWeb Analytics

The reason

Why connect Google Analytics 4 to DigiData?

Connect the Google account that has read access to your GA4 property and select that property in DigiData. The connector only requests the analytics.readonly scope and syncs daily traffic and user acquisition, landing pages, pages and screens, events, ecommerce items, technology, and geography. DigiData encrypts OAuth tokens per tenant, checks dimension and metric compatibility, and refreshes a rolling period so late-processed GA4 data is updated.

More about Google Analytics 4: analytics.google.com/.

Connecting Google Analytics 4 to Power BI in short

The Google Analytics 4 connector is under development and synchronizes supported tables such as Traffic Acquisition, User Acquisition, Landing Pages and Pages and Screens. DigiData offers these source records via OData for Power BI and Excel and via CSV for separate exports. The connector only supplies the entities listed on this page; source permissions, the source API, and your sync schedule determine which records and updates are available. You set up relationships, calculations and dashboards in the reporting tool.

Conditions

Availability, setup and conditions

Availability
Status: Under development. The connector provides the entities listed on this page under "Available data".
Setup
Add Google Analytics 4 in the DigiData dashboard and configure access to the source. DigiData confirms during setup which accounts and entities are available.
Refresh
Automatic synchronization based on the integration schedule. New source data will not appear until the source sync and then the Power BI refresh are complete.
Security
Read-only Google OAuth connection for each DigiData tenant
Limitations
Only the listed entities are supported. Availability and timeliness depend in part on the source API and your rights in Google Analytics 4. DigiData supplies source data via OData and CSV; you set up relationships, measures and dashboards in the reporting tool.
Price and trial period
Platform costs plus an amount per active integration, without start-up costs. You can test DigiData 14 days for free. View current prices.

What you get

What do you get with the Google Analytics 4 link?

An overview of what DigiData does with your Google Analytics 4 data:

Read-only Google OAuth connection for each DigiData tenant
Explicit selection of one accessible GA4 property
Daily tables for traffic acquisition, user acquisition, and landing pages
Pages and screens, events, and ecommerce items
Technology and geography reports
Compatibility checks, pagination, retries, and rolling restatement

Which data

Available Google Analytics 4 data in DigiData

The following entities are automatically synchronized and available via OData or CSV export:

Traffic Acquisition
User Acquisition
Landing Pages
Pages and Screens
Events
Ecommerce Items
Technology
Geography

Use cases

What can you do with Google Analytics 4 data?

Compare acquisition channels and sources

Analyse landing-page and content performance

Report events, key events, and ecommerce activity

Combine device and country performance with other DigiData sources

How it works

How does the Google Analytics 4 link work?

01

Connect Google Analytics 4

Link your Google Analytics 4 account via the DigiData dashboard. Safe and fast.

02

Select your dates

Check which accounts, environments, and entities are available for this resource. The options differ per connector.

03

Analyze in Power BI

Use the OData feed in Power BI, Excel or download CSV exports.

Google Analytics 4
DigiData datalaag
OData-feed
Power BI, Excel or AI

Google Analytics 4 in Power BI

Load the eight separate GA4 tables into Power BI through OData. Build relationships using the date and stored dimensions, and retain the quality fields for thresholding, the '(other)' row, and sampling when interpreting totals.

Frequently asked questions

Questions about the Google Analytics 4 integration

How do I connect Google Analytics 4 to Power BI?

With DigiData you automatically synchronize Google Analytics 4 data to an OData feed. In Power BI Desktop, choose 'Get Data', select OData feed and paste the DigiData URL. You can then load, combine and refresh the tables without building a Google Analytics 4 API connection yourself.

How often is Google Analytics 4 data refreshed?

DigiData synchronizes Google Analytics 4 according to your integration schedule. The exact frequency and availability of new records depend on your settings and the source API.

What does the Google Analytics 4 connection cost?

DigiData charges platform costs plus an amount per active integration. There are no start-up costs and you can test for 14 days for free. View the current price on the prices page.

Which Google access does DigiData request?

DigiData requests analytics.readonly only. You connect a Google account with read access and then explicitly choose one GA4 property. DigiData does not request permission to change Analytics settings or data.

Why can numbers differ from the GA4 interface?

Google may apply thresholding, sampling, or an '(other)' row and may recalculate recent data. DigiData stores the relevant quality fields and refreshes a rolling period. Compare the same dimensions, metrics, dates, and property settings.

Does the GA4 API connection cost extra?

Google does not publish separate usage charges for the Google Analytics Admin API or Data API, although API quotas apply. DigiData's normal integration price still applies.

14 days free · no start-up costs

Ready to connect Google Analytics 4 to DigiData?

Use the trial period to validate the available tables, synchronization and your reporting model with your own data.